Whether you’re shopping for clothes, choosing a spot to eat lunch or finding an HVAC servicer for your home, you have more choices in today’s modern market than ever before. As you narrow down your options, you probably consider things like price, location, convenience and quality. While these are all important factors to consider, this year is the perfect time to add “local business” to your list of criteria when choosing who to do business with.
From radio ads to postcards and TV commercials, 2022 will be filled with messaging about supporting locally-owned businesses — and for great reason. There are endless benefits to both you and your neighbors every time you choose to buy locally.
But what does “buying local” really mean, and why is it so important at this time?
There are many ways you can choose to support local and small businesses in your community. The most common way is to do business with organizations that are owned and operated by people in your area. You can do this by shopping at local food markets or retail stores, buying products made by local artists or producers and choosing services from local business owners. It’s all about choosing to give your dollars back to people in your community rather than large corporations and giant retail stores.
Supporting locally owned businesses also means that you’re directly supporting local families, charities, priorities and causes. This can also include donating, volunteering or serving in your area. For example, Tiger Services supports many local efforts like SAMMinistres, the SA Food Bank, school fundraisers, neighborhood swim teams and volleyball teams, to name just a few.
Another great thing about staying local is that spending money isn’t the only valuable way you can show your support. You can:
It’s no real secret that big corporations value money above all else. While big box retailers and national businesses churn out products in order to make as big a profit as possible, local businesses often emphasize the quality of their services. The same holds true for HVAC companies. Small local companies don’t have the same intense pressure to bring in massive amounts of sales like big AC corporations. Locally owned HVAC businesses exist to deliver you high-quality service, not make the biggest profit possible.
But more than anything, spending your dollars locally helps build back the local economy. This means that more money stays within your community rather than sending your dollars to larger, national companies.
Here are some other amazing things that come out of supporting local businesses whenever you can:
Although small, local companies have always faced their fair share of difficulties, the COVID-19 pandemic has definitely created many additional challenges for operating and sustaining a business. Organizations have faced intense labor shortages, followed by an extreme lack of parts and inventory, and are now dealing with rapidly increasing costs of essential materials.
These hardships mean that many business owners are working harder than ever to maintain the same quality of service that consumers have grown accustomed to. This is why every bit of assistance and engagement that consumers can contribute to local businesses in 2022 will be greatly appreciated.
When choosing a San Antonio HVAC company to service your air conditioner, we hope that you will choose to support a trusted local business.
At Tiger Services, we also encourage you to check the transparency of a company before trusting it with your home to make sure you’re choosing a service provider you can trust. It’s important to get a clear view about who runs the business, how they price services and their guidelines around warranties. This is also a great opportunity to see if they are a locally-owned company with any ties to your area. You can refer back to our article about business transparency to learn more about what to look for when vetting service providers.
In addition to checking transparency, business ownership is also extremely important when deciding who to do business with. Many well-established companies are now owned by big corporations from out of town that might not have the same loyalty to San Antonio that you would really care for.
Tiger Services and the Mollgaard family have been serving the San Antonio area since 1978. As we continue to support our San Antonio community whenever we can, we hope you’ll do the same and consider your local business owners first.
At Tiger Services, we’ll keep it local and keep serving you well.